10 Web App Development Trends for 2020 You Should Know About
Web applications are quintessential for enterprises today to communicate with customers and collaborate with employees. They also help with storing data security and provide access to the management whenever required. And, the best way to add a web application to your business is by hiring experienced web application development services.
Before getting started with the web application development trends for 2020, let’s throw light on its basics like what is web app development, why it is important, its advantages and benefits.
What is web application development
I know web application development doesn’t need any introduction. Nevertheless, this definition is for someone who is new to the concept. Here you go: Web application development is the process and practice of developing web applications. (Wikipedia)
Why is web application development important for enterprises
With websites being the central point of focus to interact with customers, contemporary businesses don’t have any other option than adopting web application development solutions. With a web app, enterprises can now engage with customers in a better way than earlier.
Key Advantages of enterprise web application development
- Zero installations
- Centralized data
- Quick and seamless updates
- Always available
- Direct access to data
- Always up-to-date
Top web application development benefits for enterprises
- Increased efficiency
- 24/7 access to data
- Secure and safe
- Cross-platform capabilities
- Customizable and scalable
- Simple to install and maintain
- Lesser cost
- Increased interoperability
Here you go. In the below sections I have compiled the top web app development technologies, its benefits and top trends, and above all tips to find the right web app development company for your unique requirement.
Top web application development technologies
Here I have included all the technologies but have named only a few for your reference. Nevertheless, these are the most widely used technologies for web app development.
- Node JS
- React JS
- Vue JS
- Laravel PHP
- Jamstack for full stack app development
- MeteorJS for cross-platform app development
- Ember JS
- GitLab etc.
10 Web development trends for 2020 you should know about
Discover some of the top web app development trends that will dominate the year of 2020 for enterprises.
Developed by combining the capabilities of websites and mobile applications, Progressive Web Apps provide an amazing user experience and conversion rate to enterprises.
Some of the top benefits include
- Low development costs
- App-like look and feel
- Fast installation
- Better performance
- Platform- and device-agnostic
- Hassle-free updates
- Seamless offline operation
- Dependence-free app distribution
- Push notifications
- Enhanced security
Accelerated Mobile Pages
Accelerated Mobile Pages are widely used by companies today for their ability to increase page speed and user experience. Page load is a critical factor that decides the website’s performance and user experience.
Top benefits of the AMP include
- Improved results in search engine optimization (SEO)
- Increased user engagement & retention
- Optimal return on investment (RoI) and conversions
A responsive website offers fluidity and flexibility to users whenever they open a URL across different devices. Responsive sites help users to enjoy the aesthetics of the website while improving its user experience multi-fold.
Top benefits of responsive websites include
- Great looks of website pull more customers
- Enhanced user experience (UX) for improved branding
- Mobile-friendly website for boosting ranking in SERPs
- Elevates social media marketing
Voice search optimization
Voice search tops the chart of most companies considering user experience vital. Optimizing your website for voice search will double the traffic to your site and improve customer engagement.
Top benefits of voice search optimization include
- Allows users to easily multitask
- Enables users to do things faster
- Empowers users to instantly get answers and information.
- Eases routine of users.
API-first development is recommended by many industry experts as they save the time of developers and help others working on the application.
Top benefits of API first development include
- A Clean-Slate Approach
- Adaptable to Change
The aim of having push notifications in the web app is to re-engage users and improve the experience. Push notifications make your web app more useful to users.
Top benefits of push notifications in web app include
- Re-engage/retain users
- Increase conversion rates
- Target the right users
- Track actionable metrics
- Enhance brand consistency
- Improve your customer care strategy with useful content
- Reduce efforts in the customer journey
Adding AI-powered chatbots to web applications will help your enterprise with an amazing customer conversion rate. As bots are excellent tools for communicating with customers, you can improve customer’s confidence and convince them for sales.
Top benefits of AI-powered chatbots for web app development
- Zero-waiting time
- Personalized experience
- Amazing customer service
- Improves user engagement
- Helps with targeting a wider audience
- Provides business intelligence
- Helps with payment or checkout
- Helps perform a survey
If you’re a cryptocurrency lover then no doubt you’d bat for blockchain web applications for your enterprise needs.
Benefits of blockchain in web app for enterprises include
- Provides smart contracts
- Improves notary service
- Offers Cloud storage advantage
- Resolves digital identity issues
- Enhances supply chain communications
- Enables companies to run a Loyalty Program
IoT is transforming web app development by the way of analyzing and interpreting data based on user behaviours.
Top benefits of IoT in web app development include
- Enables understanding consumer behaviour
- Enhances productivity
- Improves customer experience
- Ensures workplace safety
GDPR and Cybersecurity
With data breaches quite common among mobile and web applications, adhering to GDPR and cybersecurity protocols becomes important for businesses. With GDPR compliance, website owners can get timely notifications on data breaches which will prevent de-branding and customer dropouts.
Impact of GDPR and cybersecurity on web applications include
- Greater consumer confidence
- Improved data security
- Reduced data maintenance costs
- Increased alignment with evolving technology
- Better decision-making
Tips to choose the right web app development company
There are a lot of factors that you must consider while partnering with a web application development company. I have shared a few common tips you can try to nail the right one.
- Company history
- Team size
- Recent projects
- Previous customer references
- Flexible budget
Web designers and app developers of enterprises should leverage web applications to engage customers better and developers should identify the trends & technologies to improve the development standards to help enterprises improve customer experience.